CASE STUDY: BUBBY’S

Rosen Group is the agency of record for NYC comfort food icon Bubby’s, famous for its classic, made from scratch and thoughtfully sourced American cooking. Rosen Group was initially tasked with announcing the reopening of the original Tribeca location. Media relations activities reinforced Bubby’s reputation as one of the best restaurants—and places for pie—in town. Since the reopening, Rosen Group has consistently placed Bubby’s and Chef & Owner Ron Silver in top-tier food, national and regional media.