Founded in 2007 to provide consumers greater control over the marketing materials that enter their mailboxes, Catalog Choice is the world’s largest preference and privacy portal. Catalog Choice tapped The Rosen Group to launch its national program Catalog Choice for Communities, which provides free, online customized mail preference services to community residents, allowing them to easily opt out of unwanted marketing mail and name sharing. Following the successful launch which resulted coverage on a national and local scale, the relationship expanded and The Rosen Group helped bring to market a suite of premium services including MailStop Mobile, MailStop Shield and MailStop Envelopes. Coverage included AARP, Real Simple, Mashable, The New York Times, The Los Angeles Times, Business Insider, Mother Nature Network, U.S. News & World Report, The Atlantic Cities, CBS Evening News, Good Morning America, TODAY and more.
Additionally, The Rosen Group positioned Catalog Choice’s executive director as an expert on consumer choice, privacy, reducing junk mail, the environmental effects of unwanted mail and the future of the postal service, providing commentary in outlets including CBS’s The Early Show, USA Today, The New York Times, The Huffington Post, TIME, MSNBC, as well a profile on the visionary and company in Forbes and the San Francisco Chronicle.